- Global Macroeconomic Research
- Global industry analysis
- Global key target market analysis
- Global benchmarking enterprise research
- The way of the entrance of overseas market
- Organizational structure design strategy
- Talent internationalization strategy
- Overseas risk prevention strategy
At present, the biggest challenge that the domestic enterprises' international business faces is mainly the complexity and the uncertainty of market environment. In the aspect of market development: since the international security situation seriously affects the Middle East and the North African infrastructure construction, the financial crisis continues to ferment, the European debt crisis continues to spread, the global economic recovery is weak, the international contracting market continues to shrink generally, the situation of “demand outnumber the supply” renders the competition more and more fierce. Some developed countries and international organizations is promoting the "China threat theory", "resource plunder theory"; coupled with the rise of trade protectionism, the difficulty of Chinese enterprises to enter the market in some areas and the costs are increasing. Finally, with the development of China's economy and society, the appreciation of the RMB, the rise of the price and the increase of the wage have weakened the advantage in prime costs of the Chinese enterprises in the international market. Some emerging countries are using the advantages of even lower costs and compete for the market with us. Therefore, domestic enterprises need a comprehensive analysis of the target country's economy, industry, manpower, culture and other factors when conducting international business to lay the foundation for the development of international business strategy.
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